Kendra Scott “Love, Me” Valentine’s Brand Activation

Chicago · 3-Day Weekend · 300 Drinks Per Day · In-Store Activation

In partnership with Sunset Studios Co, North Village Coffee supported Kendra Scott’s “Love, Me” activation — a Valentine’s campaign centered around their interactive color bar experience.

The activation ran across select cities, including Chicago, transforming retail stores into immersive spaces where guests could design their own jewelry while enjoying a complimentary beverage.

To match the campaign’s look and feel, we delivered a fully branded coffee setup, including a wrapped cart, custom menu signage, branded cup sleeves, and on-drink designs using our Ripples.

1. The Vision & Build

Designing an In-Store Experience Around “Love, Me”

3-day in-store activation setup

Fully branded coffee cart + Visuals

Custom menu aligned with campaign aesthetic

Latte printer for branded drink designs

Seamless integration into active retail environment

What We Provided

Across the three-day Valentine’s weekend, the activation maintained a steady stream of guests, serving approximately 300 drinks per day.

The experience went beyond coffee — the first 100 guests received tote bags and participated in the hands-on jewelry creation at the color bar, creating a layered, memorable interaction that kept traffic consistent throughout the event.

Our team maintained fast, friendly service while staying aligned with the brand’s presentation, helping bring the full “Love, Me” experience together inside the store.

2. Execution & REsults

High Engagement, Steady Flow All Weekend

900+ Drinks Served
3-Day Weekend Activation
300 Drinks Per Day
Fully Branded Retail Experience
High Guest Engagement Throughout

Result Snapshot

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